Rentons Labels exceeds demands of growth

2021-01-20T09:56:31+01:0019/01/2021|SUCCESS STORIES |

(Sydney, New South Wales, Australia) Rentons Labels, a rapidly growing label printer from New South Wales Australia, expanded their capabilities by adding the latest HP Indigo press to its arsenal. To better serve their customers, Rentons Labels chose PACKZ to support them in their growth: HYBRID Software’s native PDF prepress production tool designed specifically for the labels and packaging markets.

“We have introduced new value-added solutions at Rentons Labels, such as security features on labels, which have significantly grown our business”, shares CEO, Romeo Sanuri. “This growth has required us to do more with the existing resources that we have. In this regard, PACKZ has helped us tremendously to reduce the time we spend on prepress and increase the speed to market for our valued customers.”

Brenton King, Sales Manager at HYBRID Software for the Australasia market, reflects that, “Just like everyone this year, Rentons Labels needed to make a pivot. One of the main reasons the company decided for PACKZ was the software’s ability to save time in the setup process. This empowered their team to spend more time on the road selling labels, and ultimately, selling recently launched solutions such as their label security solution, which helps protect customers and their brand against counterfeit.”

PACKZ Automations with Pactions completes Repetitive Tasks
New PACKZ Nebula Interface for label creation

PACKZ implementation at Rentons Labels

Through the implementation of PACKZ, Rentons Labels’ production time was significantly reduced, especially through the white underprint feature which creates varnish and special colors intelligently and automatically.

The step and repeat and imposition increased their speed and accuracy of output, as approved artwork can be sent to the press just soon after being delivered to the print room. Moreover, the dynamic creation of Rentons Labels’ proof sheets using the Live Objects feature has dramatically reduced the time and reduced the scope for error. As an ongoing project, HYBRID Software and Rentons Labels are aiming to reduce this scope even further via an integration with their PRINT IQ MIS system.

“HYBRID Software is extremely pleased to assist Rentons Labels in this process”, adds Brenton King. “As with all of our installations, we are happy to partner with any size business by supplying software solutions to drive efficiencies, not only for today, but to keep up with the ever-growing demands of the market.”

PACKZ 6 brings further automation

With the most recent version of the software, PACKZ 6 offers even further automations providing customers time-saving benefits by sweeping away repetitive tasks from their workflows.

PACKZ captures all elements of a job in a single PDF file. The software contains all the features required for labels and packaging production such as trapping, full transparency support, colour separation mapping, Live Objects for variable content, barcode pre-flight and creation, tabular step & repeat, and structured assets including fonts, images, separations, object-based screening settings, barcodes, and other PDF objects.
For more information on PACKZ please visit

Rentons Labels Bio:

  • A fast paced labels business recently purchased by Next Printing
  • Added a HP Indigo label press in January 2020

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